Full Funnel GTM Analytics for B2B SaaS

Full Funnel GTM Analytics

Arm revenue leaders with the information they need to properly allocate resources.

All Funnels ANALYSIS

**Understand the true cost-effectiveness of each channel.**

Easily pinpoint where you're wasting spend and where you should double down and invest more.

Plan VS. PERFORMANCE ANALYSIS

See how you're doing vs. plan in real-time and course-correct to stay on track.

scaleMatters unifies your revenue plan (from Sheets or Excel) with your actual performance data (from Salesforce CRM).

TREND ANALYSIS BY CHANNEL

Click to trend any funnel metric to see performance changes over time.

Spot drops or improvements in real-time so you can course-correct faster.

Buyer Journey ANALYSIS

Expose friction in the buyer journey that's causing funnel leakage.

Visual process map of every micro-step in the buyer journey shows where prospects are falling out. It's easy to diagnose if process friction is systemic or related to specific channels or sellers.

Rich Filtering

Slice and dice your data into different operational views - by business unit, sales territory, region, industry, etc...

Flexible Views

Want to view data outside of our pre-built charts? Flex tables allow you to build custom views in a table layout.

High Quality Data

Foundational Data Prep Services and Data Hygiene Monitoring Software ensure your analytics and reports are accurate!

GTM Optimization Story - SDRP vs. FB Ads

Exposed Facebook Ads and SDR capacity bottleneck for Series A software company.

Saved them $45k per month.

GTM Optimization Story - Buyer Journey Analyzer

Surfaced broken lead distribution process for global laboratory software company.

Increased qualified pipeline by 70%.

GTM Optimization Story - Google Ads 300 k

Detected massive waste on new Google Ads strategy for $200M CRM software company.

Avoided burning $300k in ad spend.