TOP OF FUNNEL | MARKETING ANALYTICS

Intelligently allocate your top of funnel investments into highest ROI channels.

 

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Marketing Funnels
The investment in scaleMatters is much less than if I tried to do it all in-house, and it pays for itself in improved ROI on marketing & sales spend.
Christine S
Christine Schaefer
CMO @ CrashPlan
Marketing ATTRIBUTION ANALYSIs BY CHANNEL

Compare how your top marketing channels are driving ARR over time.

Marketing Attribution By Channel Strategy
MARKETING PERFORMANCE ANALYSIS BY REGION

Trend lead generation metrics by region, product line, customer size, team, or industry.

Marketing Analytics by Region
MARKETING PROCESS ANALYSIS

Dive into the buyer journey from web visitor-to-lead-to-deal and pinpoint any bottlenecks that are blocking revenue.

Marketing Process Analytics
SDR Funnel ANALYSIS

For marketing leaders responsible for SDRs...compare funnel performance from one period to the next.

SDR Funnel Analytics
SDR CONVERSION ANALYSIS

See how SDR team efficiency metrics change over time.

SDR Metric Trending
PERFORMANCE Analysis BY SDR

View individual breakdowns of SDR performance metrics.

SDR Trending
SEE SCALEMATTERS IN ACTION

Make tedious, manual reporting & analysis a thing of the past.

 

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